Metric 01
120+
city plans completed
CIVIC BRANDING
Cities Need Clear Identity
We shape city names, logos, signs, and launch graphics that make public places easy to read. The result is one clear voice for residents, visitors, and investors.
Metric 02
40+
public workshops
Metric 03
6 wks
to first draft
HOW IT WORKS
Four Clear Steps
Full review of name, logo, signs, and public messages
2-week review
City Brand Audit
From $8,000
Full review of name, logo, signs, and public messages
3-week sprint
City Naming System
From $10,500
4-week build
Logo System Design
From $14,000
013-week build
Visual Identity Kit
From $12,500
Colors, type, icons, and templates for teams
022-week plan
Wayfinding Plan
From $9,500
Sign map, route notes, and placement list
031-week pack
Social Media Kit
From $6,500
30 post templates for launch and monthly updates
SERVICES FOR CITY TEAMS
Services for City Teams
Meet leaders, planners, and residents. Set goals, scope, and the signs of success.
01
Listen First
02
Review the Map
03
Build the System
04
Hand Off Tools
CASE STUDIES
Results That Matter
Brand audit report One naming review call Logo and sign notes Core message map 30-day fix list
Half upfrontHalf upfront
Starter
From $7,500
- Brand audit report
- One naming review call
- Logo and sign notes
- Core message map
- 30-day fix list
Most popularPaid in 3 stages
Signature
From $18,500
- City scorecard and audit
- Three naming routes
- Logo system and rules
- Visual identity guide
- Wayfinding concept pack
- 24 social templates
Milestone billingMilestone billing
Scale
From $42,000
- Two-day stakeholder workshop
- Full city brand book
- Place and program names
- Destination campaign set
- Wayfinding starter plan
- 80 social post templates
WHAT CLIENTS SAY
Trusted by City Teams
A new name and launch kit helped a waterfront district win council sign-off in one round.
Mixed-use
Harbor Point Name Set
A new name and launch kit helped a waterfront district win council sign-off in one round.
Municipal
Rivergate Brand Audit
Tourism
Sunport Visitor Map
Developer
Northgate Logo System
Events
Old Town Summer Push
City audits and naming
Nora Ellis
Logos, maps, and guides
Adrian Vega
Public copy and scripts
Priya Shah
Workshops and approvals
Marcus Reed
Proof
Customer notes
Verified
“They gave us a name, a logo, and a sign plan our council could approve fast.”
Elena Brooks
Planning Director, Rivergate City
Verified
“Our tourism board finally had one voice across web, print, and social posts.”
Marcus Chen
Marketing Lead, Lakeview Tourism
Verified
“The workshop was clear, and the handoff files saved our team weeks.”
Priya Shah
Development Manager, Northgate District
Service area
Midwest US
Chicago, Milwaukee, Indianapolis, Detroit, Columbus
Area 01
Midwest US
Chicago, Milwaukee, Indianapolis, Detroit, Columbus
Area 02
East Coast US
New York, Boston, Philadelphia, Newark, Baltimore
Area 03
Southwest US
Dallas, Austin, Houston, Phoenix, San Antonio
Area 04
Canada
Toronto, Vancouver, Calgary, Ottawa, Montreal
Journal
City Branding Notes
Home and GardenSep 10, 2026
Cut Your Water Bill with Smart, Situation-Focused Irrigation
Questions
Common Questions
Quick answers before visitors choose a product, service, or next step.
01How long does a city branding project take?+
Most projects take 4 to 10 weeks, based on team size, review rounds, and how many pieces you need up front.
02What do you need to start?+
We need your goals, current logo files, key city docs, and a list of people who must sign off.
03Do you work with councils and boards?+
Yes. We run workshops, share draft files, and keep notes clear for boards, staff, and public review.
04Can you help with naming?+
Yes. We create name options, test the fit, and check for gaps before you choose one path with your team.
05Do you make wayfinding plans?+
Yes. We map signs, note key routes, and give your team a simple plan for next steps and sign placement.
06Can you support launch posts?+
Yes. We write post sets and simple templates so your team can post at launch and after it with less guesswork.
Get City Notes
Get short notes on city naming, signs, and launch plans. One email now and then, no noise.